Who We Are

Established in 2016, we are a e-commerce and brand management company specialising in digitization of your business. Or if you are already in e-commerce, we will help you optimize and bring in real sales! Our roles include fulfilment partner and marketing agency for your brands. Our solution transcend the entire e-commerce value chain.

Our Team

Our management team comes from a diverse background and multi-disciplinary of skills.

Gary Lum

Group CEO

Mr. Gary Lum a Malaysian aged 39 is the Group Executive Director and spearhead the group effort into e-commerce, software development and business transformation. Gary Lum graduated with a Bachelor Of Arts (Hons) in Marketing from University of Abertay, United Kingdom. He is also a fellowship member of Charted Institute of Marketing UK since 2001. He is also a Certified LazStar Academy Trainer (2019 to 2022) by Alibaba Business School & Taobao University (China) and regularly trains and educate new e-commerce entrepreneur for Lazada.

THOMAS YIP

Executive Director – Marketing & Sales
 

Mr. Thomas Yip a Malaysian aged 38 is the Executive Director for Marketing & Sales. He is the key personnel in bringing brands and transforming SMEs; traditional businesses to e-commerce. He also has a wide network of relationship with majority of the vendors in the market notably in the IT industry. Thomas graduated with a Bachelor of Science in Computer Engineering from University of South Queensland. He has over 18 years of experience in the IT industry spanning retail and distribution.

KELVIN

Executive Director – Marketing & Sales
 

Mr, Kelvin aged 39, is the Executive Director for Marketing & Sales specialising in lifestyle gadgets and new business & category development. Under his leadership, the group has accessed and diversified into new Health and Beauty category. Kelvin Ng has over 16 year of experience in Marketing & Sales and is a well known PR and branding manager. Other areas of specialisation includes Social Media Marketing, SEO, Investor Relationship and e-commerce marketing. He graduated with a Diploma in Automotive Engineering.